Vegan Toning Shampoo for Blonde, Grey and Silver Hair

From the brand Verb Products, we offer great hair with no filter - real results, real people. There's a verb for you. Born in Austin, raised in New York, we keep it real: real products, real results, and real people. No retouching involved, just great hair with no filter. At Verb, our commitment is to deliver salon-quality hair care.

In Austin, we say "y'all" and we mean it. All hair types and textures are welcome. There's a Verb for you.

New Look Hydrate Collection: Weightless formulas infused with moringa oil to smooth and add shine to fine and easily weighed-down hair.

Hydrating Collection: Nourishing formulas designed to moisturize, smooth, and soften for all hair types.

Volume Collection: Formulas enriched with pro-vitamin B5 that boost volume and body while giving hair a lived-in texture.

Curl Collection: Nourishing formulas powered by sunflower seed extract to hydrate and define waves, curls, and coils.

Glossy Collection: Our most hydrating collection is formulated to enhance shine and add moisture to overprocessed, damaged, thick, and coarse hair.

Purple Collection: Formulated with pro-grade violet pigment and açaí extract to neutralize brassiness and enhance cool tones.

Body Collection: Formulas to gently cleanse and hydrate the body for soft, touchable skin.

Purple Shampoo gently cleanses and neutralizes brassy yellow tones in blonde, grey, and silver hair and highlights, while cleansing and brightening.

Purple Mask is a leave-in conditioning treatment for colored hair that hydrates and moisturizes for added softness as it reduces brassiness and yellow hues.

Purple Leave-In Mist is formulated with pro-grade violet pigment, açai extract, and apple cider vinegar, designed to neutralize brassy hues, refresh hair, and condition ends.

Yes, you can use this purple shampoo if you are a natural blonde or have grey or silver hair, as it is designed to reduce warm hues or any unwanted brassiness on these hair tones.

Yes, you can also use this purple shampoo if you only have highlights, as it will help minimize brassiness and enhance cool tones, allowing you to stretch out the time between color appointments or highlight touch-ups.

We use professional-grade purple pigment in this shampoo, so we recommend rinsing both your hair and any surface the product comes in contact with thoroughly to avoid possible color depositing.

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